Proportion of youth and adults that participated in social networks in Brazil

Brazil: Proportion of youth and adults that participated in social networks was 67.4% in 2023. ▲ Rising

Latest (2023)
67.4%
Change on year
up 4.0%
World rank
30th
of 57 countries
All-time high
67.4%
in 2023
All-time low
39.4%
in 2013
Years of data
10
2013–2023

Proportion of youth and adults that participated in social networks in Brazil, 2013–2023

02040602013201820232013: 39.4 %2014: 41.5 %2016: 47.8 %2017: 51.7 %2018: 53 %2019: 56 %2020: 58.8 %2021: 65.4 %2022: 64.8 %2023: 67.4 %

Source: UNESCO Institute for Statistics. Measured in %.

Analysis

Brazil recorded 67.4% for proportion of youth and adults that participated in social networks in 2023. That is the highest value across all 10 years on record.

The figure is up 4.0% on the previous year and up 71.1% over ten years.

Over the whole period, proportion of youth and adults that participated in social networks in Brazil peaked at 67.4% in 2023 and was at its lowest, 39.4%, in 2013.

Brazil ranks 30th of 57 countries on this measure, in the middle of the range.

The long-run direction has been consistently rising across the 10 years of available data.

Proportion of youth and adults that participated in social networks in Brazil, year by year

Annual values for Proportion of youth and adults that participated in social networks, both sexes (%) in Brazil, 2013 to 2023.
Year % Change
2013 39.4%
2014 41.5% +5.3%
2016 47.8% +15.2%
2017 51.7% +8.2%
2018 53.0% +2.5%
2019 56.0% +5.7%
2020 58.8% +5.0%
2021 65.4% +11.2%
2022 64.8% -0.9%
2023 67.4% +4.0%

Brazil compared with similar countries

  • Brazil's 67.4% is above the median for upper middle income countries, which is 66.2%, 1.0× the median. (18 countries reporting)
  • Brazil's 67.4% is above the median for Latin America & Caribbean, which is 66.2%, 1.0× the median. (5 countries reporting)

Averages by decade

DecadeAverage LowestHighest Years
2010s 48.2% 39.4% 56.0% 6
2020s 64.1% 58.8% 67.4% 4

Countries ranked near Brazil

  1. 27 Greece 68.1% compare
  2. 28 Portugal 68.0% compare
  3. 29 Luxembourg 67.7% compare
  4. 30 Israel 67.4% compare
  5. 32 Egypt 67.3% compare
  6. 33 Sweden 66.8% compare

See the full ranking of 57 places →

More education data for Brazil

All data for Brazil →

Frequently asked questions

What is proportion of youth and adults that participated in social networks in Brazil?
Proportion of youth and adults that participated in social networks in Brazil was 67.4% in 2023, according to UNESCO Institute for Statistics.
What is the highest proportion of youth and adults that participated in social networks recorded in Brazil?
The highest recorded value was 67.4% in 2023.
What is the lowest proportion of youth and adults that participated in social networks recorded in Brazil?
The lowest recorded value was 39.4% in 2013.
How does Brazil rank for proportion of youth and adults that participated in social networks?
Brazil ranks 30th out of 57 countries with data for 2023.
Is proportion of youth and adults that participated in social networks rising or falling in Brazil?
Over the last ten years it is up 71.1%. The long-run trend across the full record is rising.
Where does this Brazil data come from?
The figures come from UNESCO Institute for Statistics, published as part of Proportion of youth and adults that participated in social networks, both sexes (%). Statizoid updates them automatically from the source API.

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Proportion of youth and adults that participated in social networks in Brazil. Statizoid, drawing on UNESCO Institute for Statistics. Retrieved 17 September 2026, from https://education.statizoid.com/stat/proportion-of-youth-and-adults-that-participated-in-social-networks-both-sexes-percent/brazil/

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About this data

Indicator
Proportion of youth and adults that participated in social networks, both sexes (%)
Unit
%
Source
UNESCO Institute for Statistics
Licence
CC BY-SA 3.0 IGO (UNESCO Institute for Statistics)
Coverage
57 places, 532 data points, 2011–2024
Last refreshed

February 2026 Data Release