Proportion of youth and adults who have purchased or ordered goods or in Croatia

Croatia: Proportion of youth and adults who have purchased or ordered goods or was 44.9% in 2023. ◆ Volatile

Latest (2023)
44.9%
Change on year
up 10.9%
World rank
32nd
of 62 countries
All-time high
44.9%
in 2023
All-time low
4.5%
in 2007
Years of data
17
2007–2023

Proportion of youth and adults who have purchased or ordered goods or in Croatia, 2007–2023

0102030402007201520232007: 4.5 %2008: 5 %2009: 5.5 %2010: 7.9 %2011: 8.7 %2012: 13.1 %2013: 15.6 %2014: 19.2 %2015: 23.5 %2016: 22.5 %2017: 18.2 %2018: 24.1 %2019: 31.1 %2020: 41.5 %2021: 42.5 %2022: 40.5 %2023: 44.9 %

Source: UNESCO Institute for Statistics. Measured in %.

Analysis

Croatia recorded 44.9% for proportion of youth and adults who have purchased or ordered goods or in 2023. That is the highest value across all 17 years on record.

The figure is up 10.9% on the previous year and up 187.8% over ten years.

Over the whole period, proportion of youth and adults who have purchased or ordered goods or in Croatia peaked at 44.9% in 2023 and was at its lowest, 4.5%, in 2007.

That places Croatia 32nd out of 62 countries with data for 2023, putting it in the middle of the range.

The series is highly variable year to year, so single readings are best treated with caution.

Proportion of youth and adults who have purchased or ordered goods or in Croatia, year by year

Annual values for Proportion of youth and adults who have purchased or ordered goods or services, 25-74 years old, both sexes (%) in Croatia, 2007 to 2023.
Year % Change
2007 4.5%
2008 5.0% +11.1%
2009 5.5% +10.0%
2010 7.9% +43.6%
2011 8.7% +10.1%
2012 13.1% +50.6%
2013 15.6% +19.1%
2014 19.2% +23.1%
2015 23.5% +22.4%
2016 22.5% -4.3%
2017 18.2% -19.1%
2018 24.1% +32.4%
2019 31.1% +29.0%
2020 41.5% +33.4%
2021 42.5% +2.4%
2022 40.5% -4.7%
2023 44.9% +10.9%

Croatia compared with similar countries

  • Croatia's 44.9% is below the median for high income countries, which is 58.6%, 77% of the median. (42 countries reporting)
  • Croatia's 44.9% is below the median for Europe & Central Asia, which is 50.1%, 90% of the median. (38 countries reporting)

Averages by decade

DecadeAverage LowestHighest Years
2000s 5.0% 4.5% 5.5% 3
2010s 18.4% 7.9% 31.1% 10
2020s 42.4% 40.5% 44.9% 4

Countries ranked near Croatia

  1. 29 Poland 48.7% compare
  2. 30 Iceland 48.2% compare
  3. 31 Lithuania 45.9% compare
  4. 33 Latvia 44.6% compare
  5. 34 Brazil 44.5% compare
  6. 35 Estonia 42.5% compare

See the full ranking of 62 places →

More education data for Croatia

All data for Croatia →

Frequently asked questions

What is proportion of youth and adults who have purchased or ordered goods or in Croatia?
Proportion of youth and adults who have purchased or ordered goods or in Croatia was 44.9% in 2023, according to UNESCO Institute for Statistics.
What is the highest proportion of youth and adults who have purchased or ordered goods or recorded in Croatia?
The highest recorded value was 44.9% in 2023.
What is the lowest proportion of youth and adults who have purchased or ordered goods or recorded in Croatia?
The lowest recorded value was 4.5% in 2007.
How does Croatia rank for proportion of youth and adults who have purchased or ordered goods or?
Croatia ranks 32nd out of 62 countries with data for 2023.
Is proportion of youth and adults who have purchased or ordered goods or rising or falling in Croatia?
Over the last ten years it is up 187.8%. The long-run trend across the full record is volatile.
Where does this Croatia data come from?
The figures come from UNESCO Institute for Statistics, published as part of Proportion of youth and adults who have purchased or ordered goods or services, 25-74 years old, both sexes (%). Statizoid updates them automatically from the source API.

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Proportion of youth and adults who have purchased or ordered goods or in Croatia. Statizoid, drawing on UNESCO Institute for Statistics. Retrieved 13 September 2026, from https://education.statizoid.com/stat/proportion-of-youth-and-adults-who-have-purchased-or-ordered-goods-or-services-25-74-4/croatia/

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About this data

Indicator
Proportion of youth and adults who have purchased or ordered goods or services, 25-74 years old, both sexes (%)
Unit
%
Source
UNESCO Institute for Statistics
Licence
CC BY-SA 3.0 IGO (UNESCO Institute for Statistics)
Coverage
62 places, 790 data points, 2002–2024
Last refreshed

February 2026 Data Release