Proportion of youth and adults who have purchased or ordered goods or in Germany

Germany: Proportion of youth and adults who have purchased or ordered goods or was 66.8% in 2024. ▲ Rising

Latest (2024)
66.8%
Change on year
down 1.0%
World rank
10th
of 65 countries
All-time high
69.1%
in 2021
All-time low
24.7%
in 2004
Years of data
19
2004–2024

Proportion of youth and adults who have purchased or ordered goods or in Germany, 2004–2024

02040602004201420242004: 24.7 %2005: 27.3 %2006: 34.1 %2007: 37.2 %2008: 39.2 %2009: 42.8 %2010: 45.9 %2011: 51.3 %2012: 53.2 %2013: 57.9 %2014: 59.4 %2015: 62.7 %2016: 52.3 %2019: 59.8 %2020: 64.1 %2021: 69.1 %2022: 66.8 %2023: 67.5 %2024: 66.8 %

Source: UNESCO Institute for Statistics. Measured in %.

Analysis

Germany recorded 66.8% for proportion of youth and adults who have purchased or ordered goods or in 2024.

The figure is down 1.0% on the previous year and up 12.5% over ten years.

Over the whole period, proportion of youth and adults who have purchased or ordered goods or in Germany peaked at 69.1% in 2021 and was at its lowest, 24.7%, in 2004.

That places Germany 10th out of 65 countries with data for 2024, putting it in the top quarter.

The long-run direction has been consistently rising across the 19 years of available data.

Proportion of youth and adults who have purchased or ordered goods or in Germany, year by year

Annual values for Proportion of youth and adults who have purchased or ordered goods or services, female (%) in Germany, 2004 to 2024.
Year % Change
2004 24.7%
2005 27.3% +10.5%
2006 34.1% +24.9%
2007 37.2% +9.1%
2008 39.2% +5.4%
2009 42.8% +9.2%
2010 45.9% +7.2%
2011 51.3% +11.8%
2012 53.2% +3.7%
2013 57.9% +8.8%
2014 59.4% +2.6%
2015 62.7% +5.6%
2016 52.3% -16.6%
2019 59.8% +14.3%
2020 64.1% +7.2%
2021 69.1% +7.8%
2022 66.8% -3.3%
2023 67.5% +1.0%
2024 66.8% -1.0%

Averages by decade

DecadeAverage LowestHighest Years
2000s 34.2% 24.7% 42.8% 6
2010s 55.3% 45.9% 62.7% 8
2020s 66.9% 64.1% 69.1% 5

Countries ranked near Germany

  1. 7 Austria 70.9% compare
  2. 8 Luxembourg 69.2% compare
  3. 9 Malaysia 68.6% compare
  4. 11 Belgium 66.6% compare
  5. 12 Switzerland 66.4% compare
  6. 12 Slovakia 66.4% compare

See the full ranking of 65 places →

More education data for Germany

All data for Germany →

Frequently asked questions

What is proportion of youth and adults who have purchased or ordered goods or in Germany?
Proportion of youth and adults who have purchased or ordered goods or in Germany was 66.8% in 2024, according to UNESCO Institute for Statistics.
What is the highest proportion of youth and adults who have purchased or ordered goods or recorded in Germany?
The highest recorded value was 69.1% in 2021.
What is the lowest proportion of youth and adults who have purchased or ordered goods or recorded in Germany?
The lowest recorded value was 24.7% in 2004.
How does Germany rank for proportion of youth and adults who have purchased or ordered goods or?
Germany ranks 10th out of 65 countries with data for 2024.
Is proportion of youth and adults who have purchased or ordered goods or rising or falling in Germany?
Over the last ten years it is up 12.5%. The long-run trend across the full record is rising.
Where does this Germany data come from?
The figures come from UNESCO Institute for Statistics, published as part of Proportion of youth and adults who have purchased or ordered goods or services, female (%). Statizoid updates them automatically from the source API.

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Proportion of youth and adults who have purchased or ordered goods or in Germany. Statizoid, drawing on UNESCO Institute for Statistics. Retrieved 11 September 2026, from https://education.statizoid.com/stat/proportion-of-youth-and-adults-who-have-purchased-or-ordered-goods-or-services-female/germany/

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About this data

Indicator
Proportion of youth and adults who have purchased or ordered goods or services, female (%)
Unit
%
Source
UNESCO Institute for Statistics
Licence
CC BY-SA 3.0 IGO (UNESCO Institute for Statistics)
Coverage
65 places, 856 data points, 2002–2024
Last refreshed

February 2026 Data Release