Proportion of youth and adults who have purchased or ordered goods or services, male (%) by country
February 2026 Data Release
Countries reporting
65
Highest
80.9%
United Arab Emirates
Lowest
0.2%
El Salvador
Median
43.5%
Years covered
23
2002–2024
Data points
859
What the numbers show
Proportion of youth and adults who have purchased or ordered goods or services, male (%) is currently reported for 65 countries. The highest value is 80.9% in United Arab Emirates; the lowest is 0.2% in El Salvador.
The median across all reporting countries is 43.5%, and the mean is 42.9%.
The gap between the highest and lowest reporting country is a factor of about 404.
Over the past decade 62 countries rose and 1 fell. The largest increase was in Thailand (up 28,900.0%), and the largest decrease in Qatar (down 25.5%).
Proportion of youth and adults who have purchased or ordered goods or: full country ranking
| # | Country | Latest | Year | 10-year change | Trend |
|---|---|---|---|---|---|
| 1 | United Arab Emirates | 80.9% | 2023 | up 494.9% | rising |
| 2 | Denmark | 79.0% | 2024 | up 18.1% | rising |
| 3 | United Kingdom of Great Britain and Northern Ireland | 78.4% | 2020 | up 28.5% | rising |
| 4 | Norway | 77.0% | 2021 | up 25.6% | rising |
| 5 | Korea | 74.4% | 2023 | up 113.8% | rising |
| 6 | Sweden | 74.1% | 2024 | up 15.8% | rising |
| 7 | Austria | 70.6% | 2024 | up 51.2% | rising |
| 8 | Luxembourg | 70.0% | 2024 | up 5.9% | rising |
| 9 | Malaysia | 69.4% | 2023 | up 303.5% | volatile |
| 10 | Malta | 67.8% | 2023 | up 64.6% | rising |
| 11 | Switzerland | 67.7% | 2023 | up 47.5% | rising |
| 12 | Singapore | 66.9% | 2023 | up 234.5% | volatile |
| 13 | Germany | 66.8% | 2024 | up 5.5% | rising |
| 14 | Slovakia | 66.3% | 2024 | up 119.5% | volatile |
| 14 | Bahrain | 66.3% | 2023 | up 240.0% | volatile |
| 16 | Belgium | 63.4% | 2023 | up 61.7% | rising |
| 17 | Australia | 62.9% | 2017 | up 30.5% | rising |
| 18 | Netherlands | 62.5% | 2016 | up 51.7% | rising |
| 19 | Czechia | 62.4% | 2023 | up 190.2% | volatile |
| 20 | France | 60.1% | 2023 | up 27.9% | rising |
| 21 | Finland | 59.0% | 2023 | up 23.7% | rising |
| 22 | Hungary | 58.4% | 2024 | up 169.1% | volatile |
| 23 | Israel | 55.8% | 2023 | up 61.3% | rising |
| 24 | Spain | 55.4% | 2023 | up 126.1% | volatile |
| 25 | Japan | 55.0% | 2022 | up 57.1% | rising |
| 26 | Slovenia | 52.5% | 2023 | up 110.0% | volatile |
| 27 | Poland | 48.4% | 2023 | up 99.2% | volatile |
| 28 | Croatia | 48.3% | 2023 | up 111.8% | volatile |
| 29 | Iceland | 48.2% | 2014 | up 66.8% | rising |
| 30 | Russian Federation | 47.1% | 2023 | up 545.2% | volatile |
| 31 | Serbia | 46.1% | 2023 | up 189.9% | volatile |
| 32 | Lithuania | 44.5% | 2023 | up 151.4% | volatile |
| 33 | Hong Kong, China | 43.5% | 2022 | up 123.1% | rising |
| 34 | Ireland | 43.4% | 2015 | up 181.8% | rising |
| 35 | Portugal | 43.3% | 2023 | up 168.9% | volatile |
| 36 | Latvia | 41.7% | 2023 | up 104.4% | volatile |
| 37 | Estonia | 41.5% | 2016 | up 843.2% | volatile |
| 38 | Brazil | 41.3% | 2023 | up 125.7% | rising |
| 39 | Belarus | 41.2% | 2023 | up 180.3% | rising |
| 40 | Italy | 41.1% | 2023 | up 150.6% | volatile |
| 41 | Türkiye | 38.7% | 2024 | up 228.0% | volatile |
| 42 | Cyprus | 30.9% | 2020 | up 94.3% | rising |
| 43 | Romania | 29.7% | 2023 | up 494.0% | volatile |
| 44 | Thailand | 29.0% | 2020 | up 28,900.0% | volatile |
| 45 | Mexico | 28.0% | 2023 | up 1,117.4% | volatile |
| 46 | Morocco | 25.0% | 2021 | up 941.7% | volatile |
| 47 | Bulgaria | 24.4% | 2023 | up 205.0% | volatile |
| 48 | Greece | 24.3% | 2016 | up 417.0% | volatile |
| 49 | Macau, China | 23.9% | 2021 | up 528.9% | volatile |
| 50 | Bosnia and Herzegovina | 21.5% | 2021 | — | rising |
| 51 | Kazakhstan | 19.2% | 2023 | up 255.6% | rising |
| 52 | Paraguay | 18.4% | 2023 | up 2,200.0% | volatile |
| 53 | Georgia | 15.9% | 2023 | up 165.0% | rising |
| 54 | Ukraine | 15.4% | 2021 | up 1,084.6% | volatile |
| 55 | Iran, Islamic Republic of | 14.6% | 2021 | up 1,116.7% | volatile |
| 56 | Peru | 13.2% | 2023 | up 633.3% | volatile |
| 57 | Colombia | 12.2% | 2023 | up 320.7% | volatile |
| 58 | Indonesia | 11.4% | 2023 | up 375.0% | volatile |
| 59 | North Macedonia | 11.2% | 2016 | up 387.0% | volatile |
| 60 | Qatar | 10.8% | 2020 | down 25.5% | falling |
| 61 | Jamaica | 9.3% | 2021 | up 342.9% | volatile |
| 62 | Azerbaijan | 8.6% | 2023 | up 2,050.0% | volatile |
| 62 | Mauritius | 8.6% | 2020 | up 437.5% | volatile |
| 64 | Ecuador | 3.4% | 2024 | up 1,600.0% | volatile |
| 65 | El Salvador | 0.2% | 2020 | unchanged | rising |
About this data
February 2026 Data Release